Valentines Day marketing ideas for your online retail
FILL THE AIR UP WITH LOVE!
Love can be a tremendous pulling power for online retails.
Create a landing page that will find a place in your customers’ heart. Show them your love, they will remember how you make them feel. Our decisions are based on emotions and the way things are presented to us.
Create a Valentine’s Day buzz:
- Use associated with Valentine’s Day colors palette: pink, lavender, red and purple.
- Don’t forget flowers, hearts, cupids and champagne.
- Prepare an offer for couples: 2-in-1, bundle, special discount.
- Encourage singles to treat themselves.
- Create wishlists and gift guides.
- Create special gift cards.
- Run a flash discount or sale.
- Offer the option to make a surprise gift.
- Add an extra gift for every purchase.
- Free gift wrapping gives your brand a special touch.
Is your online retail ready for the Day of Love?
The most popular gift purchases (2018) UK
Candy
52%
Greeting Cards
44%
Flowers
35%
Evening out
34%
267 million £ are spent on flowers (UK) 193 million £ on clothing and lingerie (UK) 171 million £ on jewellery (UK) 144 million £ cards exchanged on Valentine’s Day 75% chocolate’s share of the total amount of US Valentine’s candy sales (US) 11.5% will buy themselves something special for the holiday (US) 15% of women will send themselves flowers (US) 9.8% will spend the evening out with friends (US)
See how you can display Socital campaign on specific pages only
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