Tips for Reopening Shops after Lockdown
#1 Keep your store clean and well-ventilated
Note: ventilation systems that recirculate air should be avoided, so if you have any installed, double check their settings to ensure that they have a high rate of air change and that they are helping bring outdoor air in. Particularly as summer approaches and the weather gets warmer, it can be tempting to rely on standard pedestal fans, but these can actually increase the risk of transmission, as they may be blowing air from one person in your store to another. While these can be a more costly investment, you can also consider installing air purifiers with HEPA filters, though these may require some more technical training to ensure their proper operation. A portable air purifier can also be a more budget-friendly way to help reduce airborne transmission. While more research is needed, in any case, the safest option is to keep as many windows and doors open as possible.
As consumers return to traditional in-store shopping, they will also be touching products and trying on clothing, making regularly cleaning and disinfecting high-touch surfaces at least twice a day essential to reduce the risk of virus transmission. These surfaces include:
#2 Ensure social distancing and mask wearing in your store
#3 Simplify return policies
#4 Communicate your reopening strategy to your customers
#5 Collaborate with and promote other small local businesses
#6 Update your Google My Business page
#7 Establish health protocols for employees
While vaccine rollout is expanding quickly, many may still not eligible yet, which makes establishing safety protocols for your employees all the more important. As in-store shopping resumes, staff will be coming into contact with an increased number of customers, so putting together a list of guidelines for employees is an absolute priority in order to keep everyone safe.
Some actionable steps to consider are: