Checkout optimization tactics

Checkout Optimization Tactics for Your Shopify Store

Checkout Optimization Tactics for Your Shopify Store What is checkout optimization? In marketing, optimization is about boosting people’s motivation to take the action you want them to take, and removing anything that might keep them from finishing that action. As we’re talking about a Shopify online store here, we’re focusing specifically on the checkout experience. …

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GIVE YOUR SHOPIFY STORE THE BLACK FRIDAY MAKEOVER

Give Your Shopify Store the Black Friday Makeover

Give Your Shopify Store the Black Friday Makeover Black Friday is known as the king of the holiday season and therefore represents one of the greatest occasions to skyrocket your sales. However, gearing up for the peak season is not an easy task. It requires a comprehensive business approach and timely preparation. Online retailers have …

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