AWESOME VALENTINE'S DAY SALES IDEAS

Awesome Valentine’s Day Sales Ideas for Shopify Stores

Awesome Valentine’s Day Sales Ideas for Small Businesses After a challenging year, we hope everyone is safely settling into January. As consumers have wrapped up their Christmas shopping, we know that many Shopify stores are already starting to plan ahead and developing their marketing strategies for another upcoming major holiday, Valentine’s Day. With that said, …

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valentine's day promotional ideas

Valentine’s Day Promotion Ideas for E-commerce Businesses

Valentine’s Day Promotion Ideas for E-commerce Businesses While Christmas and New Year may feel like they were just here, the gifting season is back again and this time, people are focusing on another major holiday: Valentine’s Day. As more customers are increasingly relying on online shopping, ecommerce store owners are likely already in the process …

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Design ideas & trends for your Valentine’s day pop-ups

Design ideas & trends for your Valentine’s day pop-ups (real examples included)

The Valentine’s Day Pop-up Designs to Win Your Customers’ Hearts If you are looking for an effective conversion optimization tool for your online store, look no further. Website pop-ups and bars is all that you need to convert your visitors into prospects and leads, promote seasonal specials, or reduce cart abandonment. Eye-catching pop-ups can serve …

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BACK TO SCHOOL MARKETING PROMOTIONS AND ADVERTISING CAMPAIGNS

Back to School Marketing Promotions and Advertising Campaigns

Back to School Marketing Campaign for Shopify Stores The back to school season considers a significant retail holiday and one of the main marketing opportunities of the year. For the Shopify store owners, it’s a great chance to get on board and boost their sales and profile. That means that Shopify retailers have to put …

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lead acquisition

The Best Places on Your Website for Lead Acquisition

The Best Places on Your Shopify Website for Lead Acquisition For businesses that operate online only, their website is the main lead acquisition channel. If visitors land on your website, it means that they are interested in your business. While they browse your website, you need to grab their attention and offer something in exchange …

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types of product recommendation engines

How Personalised Product Recommendations Can Multiply Your Profit

The use of personalized product recommendations can double the profit Product recommendations should be a core part of any ecommerce website. They help increase conversion rates, drive revenue, affect average order value, and improve customers’ onsite experience. Table of Contents Brands that deliver relevant and personalised recommendations have experienced the following: Visits 7% Orders 24% …

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Secure Customer Authentication PSD2

Strong Customer Authentication: Is Your E-commerce Store Prepared?

The impact of Strong Customer Authentication on your e-commerce By the coming September, a new regulation about Strong Customer Authentication (SCA) for online payments is about to be implemented in the European Economic Area (EEA), which will include the UK. This is what’s being known as the second Payment Services Directive (PSD2).  “The Financial Conduct …

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