How to use exit-intent popups for acquiring more leads?
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The technology itself isn’t that complicated, but how you use it to increase your customer engagement and lead generation is where the magic happens. The more targeted your call to action is, the better. “Targeted” meaning, you understand why your customer is leaving in the first place and can cater to that reason. These are a few ways that you can use your exit-intent pop-ups to re-engage visitors and increase your conversion rates.
1) CART ABANDONMENT POP-UP
2) Social Media CTA Buttons
3) NEWSLETTER SIGN-UP
Most sites bury their newsletter subscription section in the footer and are lucky to drive a 0.05% conversion rate. But an exit-intent directly asking users to subscribe can easily convert up to 10% of your visitors. This way you can send them email campaigns it could help to convert them into customers. While you’re here, check this article out to see how to build a killer newsletter.
4) SPECIAL OFFER
5) REFERRAL SOURCE PROMOTION
Contests are a great way to generate more leads. Trigger an exit-intent pop-up to let your visitors know about it before they leave. These type of pop-ups can convert up to 80% of users into competition entrants.